All newsletter issues
224 issues. Looking for articles or episodes instead? Visit the blog or the podcast.
2026
- June 25, 2026Major Mistakes that AI Makes
- June 19, 2026The Future, Questionable Apparel, Hotel Instructions and Patience – It’s Friday Funnies
- May 22, 2026China business – Do’s, Don’ts and Tips
- April 23, 2026Strange sauce, strange children, strange diners and strange activities … it’s Friday Funnies
- April 19, 2026The Ghost in the Code: Why Software Localization is the Secret to Global UX
- April 16, 2026Why assumptions can backfire and Why you rarely hear “No” abroad
- April 5, 2026Breaking the Fourth Wall: Why Your Brand Needs a Voice, Not Just a Script
- April 3, 2026Laundry instructions, driving restrictions and tasks for eternity – it’s Friday Funnies
- March 20, 2026The cow went into the swamp. And why targeting matters.
- March 17, 2026Hybrid Event Horror Stories: How to Avoid a Si- multaneous Interpretation Disaster
- February 27, 2026Used Hot Dogs, Teetotaling, Lunch Specials and Tricky Taxes – it’s Friday Funnies
- February 12, 2026How messages get muddled with dialects and AI
- January 22, 2026Awards Season – Messages that Deserve a Standing Ovation from Friday Funnies
- January 13, 2026New Year, New Services, New Bloopers
2025
- December 19, 2025Warts, Ice and Earlobes – it’s the Holidays Friday Funnies
- December 17, 2025Why English is a crazy language. A holiday gift.
- December 3, 2025Year-end multi-lingual greetings for overseas contacts
- November 26, 2025In gratitude to you at Thanksgiving
- October 31, 2025Strange directions, depressing buildings, creative cuisine and futile fruit juice – it’s Friday Funnies
- October 29, 2025OPI – How to talk when you can’t speak
- October 17, 2025Taboos and Talking: How NOT to Communicate
- September 26, 2025Keep your Key, a Room with a View, an Alarming Bellhop and Keep your Coat on – it’s Friday Funnies
- September 4, 2025Major Mistakes that AI Makes
- August 22, 2025Room Service, Diseases, Casual Dining and a Room with a View – Here’s Friday Funnies
- August 2, 2025Global Business. More than just translated words. Or Bloopers.
- July 18, 2025A MOO-stake, a Holy Spud, Unwelcome Visitors and Beer-errors – It’s Friday Funnies
- June 27, 2025Miscommunication = Wrong Result. What matters. And funny mistakes.
- June 13, 2025A Confusing Dryer, Mystery and non-Mystery Liquids, and Ignore it and Steal – it’s Friday Funnies
- May 30, 2025Wrong Dialects and English Bloopers: What Not to Do
- May 16, 2025Hungry Guards, Angry Horns, Confused and Illiterate and Safety Holes – it’s Friday Funnies
- April 18, 2025A Blushing Lobby, A Lobster Plane, Avoid the Manager, Ass-pirational Travel – Friday Funnies is Here
- April 4, 2025Dentists, Jelly Beans, and Saws: Don’t let this happen to you
- March 21, 2025Dental Clergy, Tough Tailors, Destination Unknown and Birthday Suits – it’s Friday Funnies
- March 11, 2025Italian elections, Fujitsu and Gluten: Learn what they have in common…
- January 16, 2025Appreciation Payments … and Bloopers
2024
- December 24, 2024Year-end humorous gift: The illogic of English
- December 18, 2024Holiday Greetings from Auerbach International
- December 11, 2024How Bad AI Damages You More
- November 22, 2024Manure Menu – Chanting Challenges – It’s Friday Funnies
- October 30, 2024Why free AI translations can be very costly – AND BY THE WAY
- October 29, 2024Why free AI translations can be very costly
- October 11, 2024Grilling It, an Accident and the End of the Line – Friday Funnies are Here
- September 13, 2024Positively Shocking, Suspect Llamas of a Different Feather and Pharmaceutical Frankfurters – It’s Friday Funnies
- August 23, 2024TIGE: Basics, Benefits, Bloopers and Impact Expansion
- July 30, 2024Sex Translations (and Olympics Bloopers)
- July 26, 2024Slippery Children Sauce, Donkeys and Circumcisions – it’s Friday Funnies
- July 19, 2024C2AS: Unique, disruptive marketing method with no rival
- June 28, 2024Multi-Lingual Call Center to serve your customers
- June 21, 2024Demanding Buttons, Foul Fowl, Carrying Your…, and a Dystopian Future: FRIDAY FUNNIES
- June 13, 2024How to communicate your value to the world (Belated 5/22 podcast)
- May 20, 2024Don’t Miss Out on My Interview on the Business Influencer Podcast!
- May 17, 2024Fresh Air, “Trow” in the Sunglasses and Non-Restaurant Litter – Friday Funnies are here
- May 15, 2024Save the Date: I’ll be Discussing Translation Benefits on the Business Influencer Podcast!
- May 8, 2024Exciting News: I’ll Be a Guest Speaker on the Business Influencer Podcast!
- April 30, 2024(Funny) Rule #1: Why names that work here may not work there.
- March 25, 2024OPI. How to talk (now) when you can’t speak
- March 22, 2024Invisible Dentures, Nude Covid Protection and Hands-free … Never Mind – It’s the Friday Funnies!
- March 11, 2024Business Closures, Questionable Composting, Population Control Diet and a Sauce to Avoid – These are the Holiday Friday Funnies
- March 8, 2024“Revising” website translations inexpensively. And website Bloopers.
- February 3, 2024The Importance of Emptiness. Book translations and Bloopers
- January 4, 2024New Year’s Gift: Wonderful signs and bloopers to brighten your day
2023
- November 21, 2023Untranslatable words and Humorous signs: A Thanksgiving gift
- November 10, 2023Drinking, Pigs, Water and the No-Fun Zone – It’s Friday Funnies
- October 27, 2023Bloopers, and why easy translations are not so easy
- October 13, 2023Ghosts and Goblins and Confusing Signs – it’s Friday Funnies
- September 27, 2023AI and Blooper Double Meanings: See what can go wrong
- September 15, 2023Satanic Bike Handling and Head Banging – Friday Funnies have Arrived!
- August 24, 2023Global Tips and Airport Bloopers
- August 11, 2023Lounge, You Weak, Rice-Flour Noodle; Don’t Potato Romp or You’ll Vomit – It’s Friday Funnies!
- July 27, 2023“Deciding” OPI, Brazil and Cars: Translation issues you never thought of.
- July 14, 2023Carelessness, a Queen, Speeding and Confusing Invisibility – Get Ready for FRIDAY FUNNIES
- June 28, 2023Critical lessons for doing business abroad: Global Gurus’ expertise – Part 3
- June 23, 2023Cephalopod Currency, Unenforcible Fines, Confusion and a Career Change – Friday Funnies is here!
- May 25, 2023Critical lessons for doing business abroad: Global Gurus’ expertise – Part 2
- May 12, 2023Innocent Thunderstorms, Pious Bovine, Humanely Raised Progeny and Spectacle Crushes – It’s Friday Funnies!
- April 28, 2023Critical lessons for doing business abroad: Global Gurus’ expertise – Part 1
- April 14, 2023A Nude Moose Tourist Looking for a Parking Spot – Welcome to Friday Funnies!
- March 27, 2023Why Starbucks failed and Why Culture Matters
- March 10, 2023Beware! Panic! It’s that Dangerous Friday Funnies Ides of March Missing Foot!
- February 21, 2023Software Translations are still wrong. Here’s how.
- February 3, 2023Angles, Potatoes, Chanting and Stupid Areas – it’s Friday Funnies
- January 20, 2023Translation pricing: You get what you pay for
- January 6, 2023Frightening dogs. Insane sheep. A unique tourist destination. Defensive driving. January Friday Funnies is here.
2022
- December 27, 2022A year-end gift: The craziness of English
- December 13, 2022Season’s Grettings
- December 9, 2022A Krampus, Ho, Ho, Ho’s and No, No, No’s – the December Friday Funnies is here
- November 16, 2022Thanksgiving is near and so is that Bottomless Pit
- November 4, 2022Jazz, Squid, Earthquakes, Trudeau and Thor – The Friday Funnies are here
- October 20, 2022How wrong translations led to wars and bloopers
- October 7, 2022Forget the stork. Don’t step in the Mist. A peach is still a peach. Friday Funnies begins now
- September 22, 2022Translated websites: How to avoid cow dung
- September 20, 2022Announcement to our friends: The Great 14th – now streaming!
- September 12, 2022Poached or Grilled .Pooch or Pirate. And watch out for that Wang Wang… it’s time for Friday Funnies
- August 16, 2022No diplomatic blunders. No exploding translations.
- August 5, 2022Stay away from the Mosquitos and stay out of the Mist, it’s the Friday Funnies
- July 29, 2022Cannibals, Mountain Pastures, Cell Phones, Baked Beans and Big… ah, BIG Friday Funnies
- July 21, 2022How translations can explode your best intentions
- June 21, 2022Conference interpreting for your ROI … with no diplomatic blunders.
- June 10, 2022Onion Rings and Cliffs – Shocking Dangers Await in June’s Friday
- June 3, 2022How Better Translations can create Faster Global Growth: Presented to the Global Chamber
- May 6, 2022Friday Funnies – Puke, Crack and other Delicacies
- April 21, 2022Funny Blunders Costing Millions
- April 8, 2022Shoplifting, Police, Slow Children and Surprises – April Friday Funnies is Here!
- March 17, 2022Littering Police and Water Rationing – Time for Friday Funnies
- February 11, 2022A Confused Inventor, an Off Limits Park, Spa Tools to Avoid and Uneducated Drivers – February Friday Funnies
- January 19, 2022Of Synagogues, Automatic Doors, AAT and OPI
- January 14, 2022Friday Funnies: Questionable Duties and Dining Choices
2021
- December 14, 2021Variants, Cold Waves, Teapots and Boxing – Year-end Lessons in Clarity
- December 1, 2021Spiders, Goats, Skates and KFC make for Happy Holidays
- November 22, 2021A Step Sister or a Sister-In-Law, Lost in Translation for your Organization
- November 1, 2021Shemomechama this Thanksgiving – Friday Funnies to the Rescue
- October 28, 2021German Translation Clarification
- October 14, 2021Language Enhanced Websites. Undeniable Opportunities
- October 8, 2021A Bottled Grim Reaper, a Cholesterol Overload and an Unwanted Option – October Friday Funnies is Here!
- September 15, 2021Tales from the Trenches: How NOT Surfing Saved Us and Our Client
- September 10, 2021Bargains, H2O Directions, Fresh Eats, Grovin’ and One Hot Flight – Friday Funnies are HERE!
- August 13, 2021Why we don’t always follow instructions
- August 5, 2021Friday Funnies – The Toothpaste, the Ice Cream, the Cleaners, the Root Canal and the Complaint Desk
- July 15, 2021How to Talk when you can’t Speak
- July 1, 2021Friday Funnies – Independence Day Edition
- June 16, 2021Inuktitut, Tongan and Twi… Oh Yes
- May 28, 2021May Friday Funnies – Horny Moses
- May 14, 2021Inspiring Dalai Lama Documentary in 21 languages over four May-June weekends
- April 29, 2021April Friday Funnies – Ask for Bottled Water
- March 25, 2021Don’t let your Business Tootie him with Vigor
- February 26, 2021A language lesson from Mazda
- January 29, 2021Any Subject A to Z
- January 29, 2021Identify Countries
- January 29, 2021We’ll Translate Anything
- January 29, 2021Growth and Success
- January 29, 2021Tonic Toilet
2020
- December 10, 2020A Laugh during this Challenging Holiday Season!
- November 23, 2020Turkey, Jabuticaba Sauce, Mashed Cassavas and Banh Trung Thu!
- November 9, 2020Silent Decision Maker
- November 9, 202060 Million Latinos
- November 9, 2020Localize and Translate
- November 9, 2020Audio and Video Files
- November 9, 2020Stupid FKR
- November 9, 2020Confidential and HIPAA Compliant
- September 22, 2020New Business Paths and Laughs for the Beginning of Fall
- August 27, 2020You Can Never Be Too Careful
- August 4, 2020Translating Employees’ Languages
- August 4, 2020Speak in 300 Languages NOW
- August 4, 2020Medical Translations
- August 4, 2020Dangers of Amateur Translations
- August 4, 2020Cultural Misunderstandings
- July 7, 2020Targeting Multicultural Audiences
- July 7, 2020Global Marketing: Screen your names, Avoid costly gaffes
- July 7, 2020Critical Mistakes causing Unintended Humor
- June 17, 2020A Pool, a Vacuum Cleaner and a Dentist – No Way to Run a Business
- June 11, 2020Auerbach International 120 Languages and dialects
- June 11, 2020Importance of localization
- June 11, 2020Other services offered by Auerbach International
- June 11, 2020Auerbach International offers over 50 languages
- June 11, 2020The four primary qualifications of excellent linguists
- February 17, 2020How to Get an Interpreting Quote 2020
- February 15, 2020How to Get a Translations Quote 2020
2018
2017
- November 22, 2017Why You Need a Language Professional for Your International Marketing Plan
- October 16, 201710 Steps to Successful Global Expansion
- September 29, 2017Are You in the Top Five Industries That Rely on Translation Services?
- August 31, 2017Go Global: Tips to Localizing Your Market for the Global Marketing
- May 1, 2017Gaining Your Share of $190 Billion
- May 1, 2017How We Use Technology
- March 9, 2017Wrong Assumptions about Translations
2016
- October 14, 2016Key Issues in Marketing Globally
- September 23, 2016How Translation Services Effectively Attract Global Audiences
- September 12, 2016Culture Cues for German Business
- August 8, 2016Latin America Opportunities abound for US Businesses
- July 14, 2016Websites and Globalizing: Critical Facts
- June 8, 2016Why Fear Shouldn’t Stop You
- May 11, 2016Translation Pricing
- April 6, 2016Potential Problems of Native Speakers
- March 27, 2016Newsletter – April 2016
- February 22, 201672% of the World’s Population Doesn’t Use English to Communicate.
2015
- October 21, 2015Global Social Media: How to Expand Your Reach
- September 29, 2015Bloopers #9
- June 17, 2015Language Myths and Realities, Part 1: Websites & Volunteers
- June 10, 2015Language Myths and Realities, Part 2: Software & Overseas Distributors
- June 3, 2015Language Myths and Realities, Part 3: Native Speaker Translations & Videos/CDs
- May 23, 2015Language Myths and Realities, Part 4: Layouts & Misused Words
- May 20, 2015Blooper #7
- May 16, 2015How to Speak NOW in Any Language
- May 10, 2015Blooper #8
- May 6, 2015The Final Frontier: Success Strategies – Part 4
- April 24, 2015The Final Frontier: The Challenges of Doing Business in Africa – Part 3
- April 17, 2015The Final Frontier: IT Opportunities in Africa – Part 2
- April 10, 2015The Final Frontier: Non-IT Opportunities in Africa – Part 1
- March 28, 2015A Benefit for our HR-industry Clients
- March 7, 2015How to Magnify Your Impact on the World
- March 2, 2015Pricing & Interpretation Timing
- February 20, 2015Localizing Videos & CDs: The Essentials
2014
- December 1, 2014Fun with English
- August 9, 2014Expansion, Interpreter Costs, & Speaking
- July 14, 2014It’s NOT All or Nothing
- June 1, 2014What Works Here May Not Work There
- May 10, 2014How to Get an Interpreting Quote
- April 21, 2014How to Get a Translations Quote
- April 11, 2014Website Conversion – Don’ts & Do’s
2013
- December 8, 2013Bloopers #6 – Ode to English
- November 21, 2013Global Outsourcing Myths & Mistakes: Regaining Control Part 2
- November 19, 2013Global Outsourcing Myths & Mistakes: Regaining Control Part 1
- November 8, 2013Bloopers #5
- October 4, 2013Localization…What Do You Really Mean?
- October 2, 2013The NBA Golden State Warriors Team with Auerbach International
- September 26, 2013Bloopers #4
- August 29, 2013MARKETING TO HISPANIC AMERICANS: Global Market Here at Home What Works: Part 2 of 2
- August 8, 2013Bloopers #3
- July 20, 2013MARKETING TO HISPANIC AMERICANS: Global Market Here at Home What Works: Part 1 of 2
- July 2, 2013Branding and Naming: Critical Mistakes
- June 17, 2013Machine Translation: When to use and NOT to use
- May 18, 2013Bloopers #2
- May 6, 2013Chinese: Why you can’t translate into Mandarin
- May 1, 20134 Risky Scenarios: Why You should control your Message
- February 28, 20136 Common Myths about Interpreters
- February 22, 2013Bloopers #1
2012
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